Mike Tyson - A man whose name could still be worth Millions

Blogs are calling him "Tubby Tyson" - a name that could be viral in it's implications for him. But to his credit, Mike tyson has had more years of perfect health then many of us can say for ourselves, a man whose raw power and strength was honed for heavyweight boxing by greats like Cus D'amato. His current fall from grace is reversable, but it will take more then just hours in the gym training. He needs to have a well-marketed come-back, and not so he could return to the square ring. It would be a well engineered return to popular culture exploring the many other opportunities that could brand him in a better light. He should get laser-tattoo removal for his face (because what's cool in North America isn't "cool" everywhere else in the world) and maybe he can take his struggle with weight and channel it constructively on a TV show like THE BIGGEST LOSER. Watching Mike Tyson train would generate ratings; America would watch him shed the pounds, all the while anticipating a boxing come-back of sorts.

Then get himself into Ads like these...
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You've heard the saying before; that a person's name is worth more than gold, and this is something that I see being poorly managed with many famous people. Mike Tyson's name and image could have been re-packaged and strategically marketed for cross-over success in other physical/sports related fields.

In marketing a person's name can have instrinsic value - monetarily. I say this all of the time...that money can burn, people can rob banks or steal your money on the internet. Investments go wrong, houses burn down but a person's name once it has been built up properly can last the test of time, if the reputation attached to the name is taken care of well (read the article about George Foreman a few entries below for a perfect example). Someone needs to take a hold of this Mike Tyson train on route for the ditch below.

But I'll say this about Mike though...lol


His high-profile name is still getting him luck with the ladies...weird huh! lol

Sum Girls don't mind the flabby rolls


Tyson's nibbling earlobes again lol


The tough guy from Brookyln bought a rose, before jumping into a car with: Big Brother party girl Aisleyne Horgan Wallace

For some reason, reasonably sane/attractive women still want to be near Tyson. Go figure...convicted of sexual assualt, brutality, facial tattoos, a 3rd trimester gut...and the women still mob him, why I wonder?...its the name, Mike Tyson, it still rings bells!!!

The Discipline he was once capable of...


Pound for Pound the greatest of his time