
Over the years H&M is no longer just a spot to buy basics, they have expanded their men’s line and proved not only can they design women’s clothes right but men’s as well. ModeMan gives us a glimpse of the world of a sophisticated man, H&M’s fall 2009look book features key themes like New Tailor, Ethnic Glamor, Forest and Soil, Power and Silhouette. Key garments in the collection consists of blazers, western shirts, pants, flannel shirts, velvet suits, uniform-inspired rock, classic fine-knits and bulky knits. Colors are basic and pieces can be mixed and matched, lots of staple pieces. The looks are sleek and well put together, the fall collection is slated to hit stores starting at the end of August.




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