Public Speaker: Greg Stielstra - How Social Connection Influences Choice

The digital revolution has enabled latent human inclinations and changed the shape of social connection; transforming the way information, ideas and trends spread. Discover the new paradigm and why, if you want to influence culture, you must begin by influencing your neighbor.

What I gathered from this video is; reaching everyone at the same time will never be as effective as reaching those who've already established a clear evidenced power with what's called "social proof" - in other words hit up everyone whose cool because they'll affect the most amount of "approvals" and the many others who are like them will approve also...lol

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Self promotion T-shirt for Roland Semprie, Personal Trainer

Via: ibelieveinadv.com

Self promotion T-shirt for Roland Semprie, Personal Trainer.

Advertising Agency: GJP Advertising + Design, Toronto, Canada

I think it's cool...

Donald Draper of Mad Men: This picture conveys how I feel...

I came across this picture while surfing online, and it's a picture of the television series character Donald Draper from "Mad Men". I'm a fan of the show (Mad Men and the TV show Entourage are the only TV show's I'll watch) because their relative to the field I work in where we take unambiguous marketing problems and solve them. Lately I've come across some inspirational client briefs that are fantastic; and once their developed I feel that these ideas will make enormous waves of change.

The only 3 things that are on my mind in 2010:

‘Increase brand awareness’
‘Launch my product into the market’
‘Make people love and engage with my brand’

Anyone who can do those three things will be successful. In a lot of ways today's professional marketing departments have changed the relationships that agencies have had with client organizations and the roles that they play for them. I'm feeling very good about the projects that I have heaped upon my desk for this coming new year, because I am getting more intrinsically involved, more emotionally attached, and I'm putting the feeling that you see in that dominant pose above into everything that I do.

The makers of Ninja Gaiden Sigma 2: Bizarre Marketing Techniques

This is some of the best marketing I've seen in my entire life (and yours too), the makers of Ninja Gaiden Sigma 2 went and attached some fake plaster boobs to a wall. The video consists of a bunch of people walking by and touching the breasts, which, be honest, you would have too. There's no shame in admitting it lol.

"The plaster mammaries assumedly belong to Sigma 2's Ayane or Momiji -- both are playable in this iteration of the game (the text which appears at the end of the video actually says "a female ninja appears"

Advertising: A billboard in New Zealand that bleeds when it rains

An ad agency in New Zealand made a series of billboards that remind drivers to slow down and "drive to the conditions" during the rainy season. The billboards, which feature a young person's face, start bleeding whenever it rains.

"The advertising agency that came up with the sign says the goal was to reduce the road toll by creating maximum awareness through unease." It's pretty terrifying, but according to the ad agency, there hasn't been a fatality since.

Advertising Right Now: The New King of Blow Job Ads.

"Fill your desire for something long, juicy and flame-grilled..." Well, this ad via Singapore for the BK Super Seven Incher is the new leading "most overtly blow-jobby ad" I've ever seen. Whose idea was it to put that misogynistic touch; making the woman look like a blow-up doll, and note the Photo shopped-enhanced creamy white mayo, these geeky Artist types really need to get out more...lol

Rapper Fabolous: Developing his Online Personality

Remember Dame Dash spazzin on Def Jam...


Fabolous Parody about Dame Dash...lol

Don't Smoke: but this Camel Ad Campaign gets points for being cool

Via: cyanatrendland.com

Ad campaign for Camel by Saatchi & Saatchi

Marketing 101: Perrier AD Campaigns are Super Creative

Via: Trend Land

There are other things outside of the music and retail fashion world that I do take a note of...among my favorite things to study is architecture, photography and most of all marketing ADS...yep...I like ADS...the more creative the better.

Perrier has always been super creative for their campaigns, everything from their Melting campaign or their T-shirts to their St-Tropez Campaign...absolutely DOPE!







All of a sudden...I feel like drinking some Perrier...lol

Really cool video: Did you Know...?

For those of us in marketing, or in business, or even academics aspiring for those jobs of the future...I thought this video would appeal to my blog readers. It illustrates some very enlightening realities about the present day and the future to come.

Guilt Based Marketing...Does it make you do what it's trying to make you do?

Via: Weburbanist.com

It's called Guerilla Marketing and it has perfected the technique of catching people’s eyes and grabbing their attention, targeting consumers in unexpected ways, in unconventional places.



(Boxed Water) I’m not sure if this is a product improvement, or if it's just some sort of marketing gimmick. I know people who drink at least 8 bottles of water per day, everyone knows the co-worker whose gulping a thousand litres of water on the job, because that's what they tell you is healthy, DRINK LOTS OF WATER. But ads like these are telling people that they should start drinking boxed water, better for the environment, or just more of a gimmick?



And then...there's shit like this...lol. I don’t really ‘get’ the Bottled Water Industry. It seems like everyone has ‘the same product’, but for different reasons, people tend to ‘like’ one type over the other, I think it's all B.S.

Anti-graffiti Ad...


Ad to pressure donations...


Anti-Smoking Ad...


Pretty Drastic Measures...lol